Background
The team had an idea and rough interaction sketches, a limited budget, and needed real user data within two months.
Approach
- 1
Cut the scope to 5 core screens — only what retention validation required
- 2
One cross-platform codebase for both stores, server APIs designed for later expansion
- 3
Push, analytics and crash reporting wired in from day one
- 4
Content moderation backend and reporting flow to satisfy store compliance
Results
- Both stores live within two months
- Iteration cadence stabilized at two weeks
- Later features reuse the same API layer
Tech Stack
React NativeTypeScriptNode.jsPostgreSQLObject Storage
